To work with me, first let’s define what I do
Elevating your brand and marketing activites is an unapologetic journey of individuality, authenticity, and purpose. I respect and celebrate, your uniqueness, offering tailored services to turbocharge your brand and marketing.
Whether you need support with content creation, digital marketing, project creation and management, creative direction, brand strategy, implementation or a marketing overhaul, I have the skills and knowledge to deliver impacting results.
From crafting compelling copy and managing social media campaigns to overseeing complex rebrands and ongoing brand and marketing ambassador services, I seamlessly adapt to your unique needs.
No BS, just a powerhouse approach to ignite your path to a killer brand AND a fully encompassing marketing service to seize every opportuntity.
So, huh?
While my bio says that I’m a creative director, brand strategist, marketing manager, and graphic designer – I fully appreciate these titles might not paint a clear picture of my skills, responsibilities, or project scope.
The dilemma is — the list is vast.
Listing everything often elicits disbelief and/or overwhelm. I get it, because I often feel the exact same way when diving into the offerings of exceptionally talented service providers I want to engage.
So to break down the unknown, I’ve explored various service areas, where explanations, examples and list of tasks are outlined in more detail.
CONTENT CREATION
CONTENT CREATION at Cultivate can include:
SOCIAL MEDIA CONTENT
CAMPAIGN IDENTITY + COLLATERAL
PHOTOSHOOTS + STYLING
NEWSLETTER CONTENT
INFOGRAPHICS + MAPS
ILLUSTRATIONS + GRAPHICS
PUBLICATIONS + MAGAZINES
WEBSITE COPY, DESIGN + CONTENT
MARKETING + PROMOTIONAL MATERIALS
BRAND MESSAGING
PRODUCT DESCRIPTIONS
EMAIL CAMPAIGNS, TEMPLATES+WORKFLOWS
EBOOKS
ONLINE COURSE CONTENT
PRESENTATIONS
BLOG ARTICLES
At Cultivate, CONTENT CREATION is more than just conveying information; it’s about evoking emotion, sparking connection, and painting an impression of a brand throughout all realms of items and activities. Its strategy and creativity utilised to convey a thoughtful exploration of brand awareness, promote engagement and participation, deliver objectives and an invite the ideal audience to be part of a meaningful story.
BRAND REVIEW
At Cultivate, A BRAND REVIEW IS A DEEP-DIVE into perception; it’s a comprehensive exploration that delves beyond your current state, assessing what you have against what you desire. It evaluates identity, touchpoints, style guides, and assets, as well as strategic recommendations.
We go beyond obvious assessments, and also explore possibilitiy and opportunities. Reviews can also encompass social media, PR and UX strategies, ensuring an encompassing brand elevation plan.
A BRAND REVIEW at Cultivate can include:
VISUAL IDENTITY REVIEW
BRAND ASSESSMENT + ENHANCEMENT
STYLE GUIDE DEVELOPMENT
OPPORTUNITY ASSESSMENT
SOCIAL MEDIA STRATEGY
PR STRATEGY
ASSET PLANNING
UI/UX DESIGN EVALUATION + DESIGN/UPDATES
CONTENT STRATEGY ANALYSIS
USER EXPERIENCE ASSESSMENT
TAILORED RECOMMENDATIONS
CONCEPT DEVELOPMENT
GRAPHIC DESIGN
COLLATERAL DESIGN
At Cultivate, COLLATERAL DESIGN IS more than just creating materials; it’s about infusing design with purpose, conducting conceptual research, and embarking on a detailed exploration of function, communication, purpose, action, audience, and objectives. The outcome extends beyond mere items—it’s a powerful tool that propels campaigns, launches, and more to meet, and often exceed, their intended objectives.
COLLATERAL DESIGN at Cultivate can include:
VISUAL IDENTITY
BOOKS + E-BOOKS
BROCHURES + FLYERS
MAGAZINES
CATALOGS
BUSINESS CARDS
MANUALS + ANNUAL REPORTS
POSTERS + LARGE FORMAT PRINT
PROMOTIONAL MATERIALS
MERCHANDISE
WORKBOOKS
EVENT ITEMS
DIGITAL COLLATERAL
PRINT + ONLINE ADVERTISEMENTS
STATIONARY
USER EXPERIENCE
At Cultivate, USER EXPERIENCE IS MORE than just a transaction; it’s an individually tailored journey that resonates, promoting authentic connections and engagement with a brand.
Combining strategy and creativity, to understand user behaviours, preferences, and needs to design touchpoints, interfaces promotions and interactions that are intuitive, efficient, and enjoyable that also result in conversions, brand integrity and loyalty.
USER EXPERIENCE at Cultivate can include: